{ "summary": { "generated_at": "2026-07-06T04:26:13+00:00", "windows": { "budget_baseline": "2026-06-01 to 2026-06-30", "current_spend": "2026-07-01 to 2026-07-06", "july_elapsed_days": 6, "july_month_days": 31 }, "definition": "Active rows are Google or Meta ad accounts with non-zero June 2026 or July 1-6, 2026 spend. June actual spend is used as the ongoing monthly budget baseline.", "counts": { "rows": 135, "currencies": 5, "errors": 0, "statuses": { "over": 13, "no_spend": 8, "under": 38, "on_track": 76 }, "platforms": { "Google Ads": 99, "Meta Ads": 36 } }, "totals_by_currency": [ { "currency": "AUD", "accounts": 36, "june_budget": 45369.48, "july_spend": 8696.15, "expected_to_date": 8781.21, "projected_july": 44930.11, "pace_pct": 99.0, "forecast_delta": -439.37 }, { "currency": "GBP", "accounts": 3, "june_budget": 1862.03, "july_spend": 340.65, "expected_to_date": 360.4, "projected_july": 1760.02, "pace_pct": 94.5, "forecast_delta": -102.01 }, { "currency": "MYR", "accounts": 1, "june_budget": 4340.31, "july_spend": 728.06, "expected_to_date": 840.06, "projected_july": 3761.64, "pace_pct": 86.7, "forecast_delta": -578.67 }, { "currency": "NOK", "accounts": 1, "june_budget": 5906.19, "july_spend": 1146.59, "expected_to_date": 1143.13, "projected_july": 5924.05, "pace_pct": 100.3, "forecast_delta": 17.86 }, { "currency": "THB", "accounts": 94, "june_budget": 2644964.22, "july_spend": 416549.59, "expected_to_date": 511928.57, "projected_july": 2152172.87, "pace_pct": 81.4, "forecast_delta": -492791.35 } ] }, "client_rows": [ { "client_name": "Rapid Trees", "currency": "AUD", "platforms": "Google", "accounts": 1, "account_ids": "4265624217", "time_zones": "Australia/Perth", "june_spend": 1080.13, "july_spend": 564.4, "june_impressions": 762, "july_impressions": 387, "june_clicks": 73, "july_clicks": 42, "ongoing_budget": 1080.13, "expected_to_date": 209.06, "projected_july": 2916.07, "forecast_delta": 1835.94, "pace_pct": 270.0, "status": "over" }, { "client_name": "Training Combined", "currency": "AUD", "platforms": "Meta", "accounts": 1, "account_ids": "act_1161768128928162", "time_zones": "Australia/Sydney", "june_spend": 220.04, "july_spend": 161.44, "june_impressions": 31910, "july_impressions": 26649, "june_clicks": 704, "july_clicks": 609, "ongoing_budget": 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"status": "over" }, { "client_name": "Just T-Shirts", "currency": "AUD", "platforms": "Google", "accounts": 1, "account_ids": "4976667781", "time_zones": "Australia/Sydney", "june_spend": 12.85, "july_spend": 85.21, "june_impressions": 452, "july_impressions": 1271, "june_clicks": 9, "july_clicks": 43, "ongoing_budget": 12.85, "expected_to_date": 2.49, "projected_july": 440.25, "forecast_delta": 427.4, "pace_pct": 3426.1, "status": "over" }, { "client_name": "G'day Adventure Tours", "currency": "AUD", "platforms": "Google", "accounts": 1, "account_ids": "6917961490", "time_zones": "Australia/Sydney", "june_spend": 215.48, "july_spend": 111.88, "june_impressions": 14899, "july_impressions": 12470, "june_clicks": 683, "july_clicks": 505, "ongoing_budget": 215.48, "expected_to_date": 41.71, "projected_july": 578.05, "forecast_delta": 362.57, "pace_pct": 268.3, "status": "over" }, { "client_name": "Your Choice Tissue Supplies", "currency": "AUD", "platforms": "Google", "accounts": 1, "account_ids": "1590665168", "time_zones": "Australia/Adelaide", "june_spend": 794.5, "july_spend": 207.24, "june_impressions": 58333, "july_impressions": 7533, "june_clicks": 820, "july_clicks": 145, "ongoing_budget": 794.5, "expected_to_date": 153.77, "projected_july": 1070.74, "forecast_delta": 276.24, "pace_pct": 134.8, "status": "over" }, { "client_name": "Extra Clean", "currency": "AUD", "platforms": "Google", "accounts": 1, "account_ids": "2350974190", "time_zones": "Australia/Brisbane", "june_spend": 692.58, "july_spend": 161.89, "june_impressions": 810, "july_impressions": 295, "june_clicks": 34, "july_clicks": 9, "ongoing_budget": 692.58, "expected_to_date": 134.05, "projected_july": 836.43, "forecast_delta": 143.85, "pace_pct": 120.8, "status": "over" }, { "client_name": "Fixi Foot", "currency": "THB", "platforms": "Google", "accounts": 1, "account_ids": "1495110795", "time_zones": "Asia/Bangkok", "june_spend": 3299.82, "july_spend": 1633.82, "june_impressions": 3386, 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"projected_july": 8013.6, "forecast_delta": 3195.67, "pace_pct": 166.3, "status": "over" }, { "client_name": "RaiOn Pool Thailand", "currency": "THB", "platforms": "Google", "accounts": 1, "account_ids": "4883220623", "time_zones": "Asia/Bangkok", "june_spend": 3696.29, "july_spend": 1027.43, "june_impressions": 4365, "july_impressions": 1164, "june_clicks": 223, "july_clicks": 50, "ongoing_budget": 3696.29, "expected_to_date": 715.41, "projected_july": 5308.39, "forecast_delta": 1612.1, "pace_pct": 143.6, "status": "over" }, { "client_name": "Golden Fields Catering", "currency": "AUD", "platforms": "Google", "accounts": 1, "account_ids": "5044084958", "time_zones": "Australia/Hobart", "june_spend": 663.21, "july_spend": 0.0, "june_impressions": 4416, "july_impressions": 0, "june_clicks": 242, "july_clicks": 0, "ongoing_budget": 663.21, "expected_to_date": 128.36, "projected_july": 0.0, "forecast_delta": -663.21, "pace_pct": 0.0, "status": "no_spend" }, { "client_name": "Love Letters 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"status": "no_spend" }, { "client_name": "NJP Electrical Services", "currency": "AUD", "platforms": "Google", "accounts": 1, "account_ids": "3718964160", "time_zones": "Australia/Perth", "june_spend": 3184.62, "july_spend": 489.71, "june_impressions": 41820, "july_impressions": 9398, "june_clicks": 971, "july_clicks": 268, "ongoing_budget": 3184.62, "expected_to_date": 616.38, "projected_july": 2530.17, "forecast_delta": -654.45, "pace_pct": 79.4, "status": "under" }, { "client_name": "Pro Blinds & Shutters", "currency": "AUD", "platforms": "Google", "accounts": 1, "account_ids": "1118223454", "time_zones": "Australia/Brisbane", "june_spend": 928.4, "july_spend": 112.28, "june_impressions": 2934, "july_impressions": 445, "june_clicks": 183, "july_clicks": 27, "ongoing_budget": 928.4, "expected_to_date": 179.69, "projected_july": 580.11, "forecast_delta": -348.29, "pace_pct": 62.5, "status": "under" }, { "client_name": "TK Screens", "currency": "AUD", "platforms": "Google", "accounts": 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